Pop-Up Store Perspective

I wanted to share this quote with all of you - I love the way Megan describes the use and experience of a Pop-Up Store. ~ Kim Kunasek

"While the women hope to have a permanent shop someday, Williams says she appreciates the unique benefits of a pop-up store.“It lets us build our brand for the future and fine-tune and hone our style. Plus, there’s something almost performance art about creating a full retail and gallery experience for just a short time." 

~  Megan Williams, co-founder of The Lesters Store

(For more about the Lesters Store in Geyserville, CA, and the origin of its name, visit their website. )