Here's an inside look at the West County Center's Build-A-Bear grand opening in St. Louis, MO:
CEO of Build-A-Bear Workshop, Maxine Clark, at the red ribbon cutting ceremony.
Store front view of West County Center's Build-A-Bear Workshop.
Incorporating digital displays for a high-tech sensory bear building experience.
Store interior view of the latest Build-A-Bear's interactive features: an upgraded "bath tub," where the stuffed bear gets a digital bath and bath toys make virtual ripples. Kids can also browse a database of animal noises to be built into their V.I.B. (Very Important Bear).
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